Along with few other students, a college student at a university called SZABIST in Karachi, Pakistan, created this PSA as part of a class project. Via email, she sent information about the PSA:
“My class group members and I selected “harassment” as a topic for our gender studies course. The reason we chose this topic was because it is a prevalent problem in Pakistan and almost everyone in the country encounters it on a daily basis. We wished to highlight the issue and create awareness.
Harassment can come in different forms but the generally acceptable definition of harassment is something that disturbs one due to any form of unacceptable behavior inflicted by someone. It exists in the world that we live in and it is out there whether we acknowledge it or not. Many a times, we experience harassment and we go on leading our lives without even realizing it or doing anything to put an end to it.
Harassment can happen in a variety of ways and what we aim to do is to empower people to speak up about it and fight against it but until people realize that they have been harmed, there is little that can be done about it. We have set out to create a couple of ad campaigns that would give awareness to the people about the types of harassment that exist in society and what options we have to fight against it. We seek to spread the word over the internet and in whatever ways we possibly can.”
